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Showing posts with the label Technology

An enquiry in the ethical challenges facing data-driven firms

  Intro There is an increasing dilemma when it comes how data is collected. It is easy to see why when many writers have said that we have created more data in the last two years that we have in all of human history. The old saying is that knowledge equals power and with great power comes great responsibility. Teachnology in itself is becoming less of a competitive advantage as the latest tech is so assessable. This means the way the way to gain an advantage is with the use of data and becoming “data driven” Data is king and organisations are finding new ways of getting it, often in ways that people are not aware off. One does not need to go far to find someone who is convinced that their device is listening to their conversations for example.    How has this data collection happened? Data has gotton out of control for many reasons but one big reason is that people had and still don’t understand how their data is collected. Many companies offer people terms and conditions...

Osterwalder et al. (2009) and the five business models with a focus on cloud computing

  As the title suggests the five business model patterns indicated in the book “ Business Model Generation”  are as followed.   Unbundling the Corporation Long Tail Open Business Models Multi-Sided Platforms Free-as-a-Business Model   Introduction to Cloud Computing Cloud computing is services available on-demand online for users to access. Cloud computing includes social media sites like twitter, messaging sites like WhatsApp and companies who take the opportunities to scale like never before, such as Amazon or Google. Not often but many of these services are offered as a pay as you go such as Netflix or Amazon Web Services. This means users only pay for services while they need them. Such services are also scalable meaning they the virtually the same product can be offered in differing ways depending on what the user requires.    Another thing that makes the cloud and digital-based products different from traditional products are that they can be sold man...

Business Model Objectives that best describe Twitter

(Adapted University Assignment)   There are many quotes about strategy out there. For example, American academic Michael Porter once said, “The essence of strategy is choosing what not to do.” Corporate strategy is vital for any business big or small to survive. Without a plan, businesses would not achieve very much, even with the best of intentions. “If all you do is motivate, without a strategy, it’s like a warm bath. It’s nice. It’s not enough.” (Robbins 2017). In this essay, different models of co-operating strategy will be outlined for context. The selected model will then be assigned to the selected company. This will be done to help establish and identify the direction and objectives of the introduced company. Using the model, the strategy of the company will be described in detail. Finally using researched evidence, it will be investigated whether these approaches are having/have had their desired effect, or in other words are they successful.    When it comes to ...